Nov 12, 2009
The 3 Steps to Creating an Experience Vision http://www.cmswire.com/cms/web-content/the-3-steps-for-creating-an-experience-vision-004454.php In the article I chose for this chapter, the author discusses some of the challenges project teams face when business needs overwhelm the needs of users and describes how many teams use an “experience vision” to overcome this. An experience vision is a detailed idea of [...]
Nov 5, 2009
Google Apologizes This article is about Google’s response to customer complaints about its Gmail email service going down on Tuesday. It also demonstrates a very real problem that most successful online businesses face: how to manage customer usage with necessary maintenance. In Google’s case, they took a few servers down for routine maintenance, but underestimated [...]
Nov 5, 2009
NVision Solutions: Mapping Data In this article, the author introduces a company that creates decision support software combining geographic information systems and maps. This allows customers to visually analyze data discovering patterns and problems that would be difficult to discern in a database or spreadsheet. The idea is pretty simple. Map the customer’s data to [...]
Nov 5, 2009
Ebay sells Skype In this article, Elizabeth Woyke discusses the recent sale of the rapidly growing internet calling service Skype by its parent company, Ebay. Specifically, 65% interest in Skype was sold to a number of venture capital investors, including Silver Lake Partners and Index Ventures. Although the management, largely coming over from Ebay, won’t [...]
Nov 5, 2009
Google acquires reCAPTCHA While registering for various services and websites on the internet, I’m sure you’ve come across a box that has an oddly printed word or overlapping block letters asking you to type the word or alphanumeric combination. These sort of anti-bot technologies are called CAPTCHAs, intended to be easy enough for humans to [...]
Nov 5, 2009
How Green Is Apple: Cleaning the Supply Chain This article relates to an unusual aspect of supply chain management: the environment and guilt by association. Apple is the main company being discussed here, but essentially all major computer manufacturers (Original Equipment Manufacturers, OEM) outsource the physical construction of their systems. Like Dell in the chapter’s [...]
