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Chapter 1 IS in Business {0}

Microsoft hopes to turn it around with Zune HD From the past 10 years technology is playing role in business updates to new system in computers, laptops, TVs and radios. Now days people have craze about having an I pod, MP3. To cover the new technology, Microsoft launched the new version of the Zune media [...]

Chapter 12 Recycling e-waste: Who should pay? {0}

           The article is based on recycling e-waste and who should be the one paying. There has been study done that “over 76 percent” of consumers see recycling as one of the way to reduce the world’s e-waste. There are still 37 percent of the people that do not think that. They think that recycling [...]

Taking India’s Economic rise to Farflung Villages. {0}

In the present scenario, the countries are facing recession all over the world but there are some countries that are still trying hard to lift up and are actually succeeding their goals. One of the countries that have about double digit economic growth now days is “India”. India has high tech hubs of Bangalore and [...]

Chapter 10 – Great No-Cost Software {0}

Free is a word that catches everyone’s eyes. This article has 10 great free apps that helps run any small to big business. So basically this article is divided into ten smaller articles with the program that can be clicked on and easily to be downloaded. I will just talk about the main ones that [...]

Chapter 9 -How Sony, Samsung and Merck cope with the R&D dilemma: Blockbuster challenges faced by new product developers. {0}

In this article author talks about  Sam sung new products development, particularly the search for real blockbusters, is of crucial importance for any organization. But when a product is really popular and everyone is buying it then the next step is that the best-seller must be found. This is the time when pressure starts because the [...]

Chapter 9 Marketing and Operational CRM {0}

In chpater nine there was one catching topic that caught my eye.  It was Marketing and operational CRM. In this topic the writer tried to explain is that how days business target their sutomer not only by selling one product, but also giving them different options to their customer to chose out of hundereds different [...]