The Rise of Data: How it affects you!{3}

by Evin C
In this world, the concept of data and data storage has become a rising trend in all aspects of society from personal use to full blown companies and organizations. This article brings to light a few key points about the world as of today, stating that “the creation, transfer, and storage of global data has exploded in the Digital Age” and continues to reference the growing needs for data and data management. Broadcasted projections have been shown and they show¬† that “going forward, globally generated data is expected to grow by 40 percent annually”. With this finding, one might assume the expenses of a market growing this size would correlate with that data, but in this case “IT spending is tipped to increase by just 5 percent each year.” Only a 5 percent increase is projected with all the growth in this industry. Attached is an infographic showing just how impactful data management is to multiple aspects of society and how reliant we are on these concepts.

Just reading this article makes me think of our class and how we are applying these concepts on an extremely small scale to some business practices, even looking into strategies of how to use data and how it can externally effect a company. We touched on how multiple facets of a company can use this data, from accounting to marketing to sales, and this article presents detailed information on those departments inside the company and even different “sectors” of the United States and how data applies to them.

The growth of data is only going to continue and having skills in this field, as well as knowledge and how to apply it to the real world, can benefit you out of college. A rising industry such as this only means good things for us and makes me even more motivated to continue our learning into DBMS infrastructures. I reccomend everyone to take a look at this article and check out the infographic to truly see the impact of data on society.


Poeter, D. (2011, July 27). Data, Data Everywhere. PC Magazine. Retrieved January 15, 2012, from,2817,2389276,00.asp