Amazon Silk, Web Revolution or Bust?

by Andrew N

Amazon Silk, Web Revolution or Bust?

Amazon has joined the race in computer tablets and has claimed to revolutionized the world of web computing. Amazon launched its Kindle Fire tablet which features their new Silk browser that is said to be running off their cloud servers. They have stated that the different internet domains will run through them where they will maximize efficiency through their server-side computing and send the website to the mobile device or computer. This eliminates most of the computing that is done through the browser and the domain host which equates in a faster load time.
Although, this technology has been around for quite awhile now Amazon has claimed to improved on such concept. Opera was the first to come around and disprove them. “Like Amazon Silk, the Opera servers compress the webpages as it processes them, to as little as 10% of the webpages’ original size, making it faster and cheaper to load each page,” Opera Software’s statement reads. (Pearce, 2011)  Unlike Amazon, Opera has not been able to market themselves to the current market which is moved to mobile applications. Yes, Amazon pretty much worked off an an existing idea, but why recreated a wheel that has already been made? They simply improved it by turning to the current clientele and the fastest growing market which is mobile devices.
Currently, I have interest in their concept of being able to compress websites for efficiency, but I still have many concerns that may arise due to the infancy stage of the idea for Amazon. I like the fact that the computing power is separate from the browser and host, but I would be concerned about leaving that much power into one’s hands. The fact that it is suppose to improve the speed of internet browsing makes it popular in everyone’s eyes but there are also cons that I am concerned about such as security, privacy and quality. When working in a cloud security is one of the big issues because your information is just floating around if it isn’t deleted. Also, compression is great for reducing size and increasing speed, but the quality would be questioned after that because reducing and image from 3 megabytes to 30 kilobytes is a big difference.

Jackson, J. (2011, Sept 28). Amazon’s new silk redefines browser tech. Retrieved from http://www.pcworld.com/article/240755/amazons_new_silk_redefines_browser_tech.html

Brandrick, C. (2011, Sept 28). Amazon’s new silk browser explained. Retrieved from http://www.pcworld.com/article/240740/amazons_new_silk_browser_explained.html

Mello Jr., J. (2011, Sept 30). Amazon silk: pros and cons. Retrieved from http://www.pcworld.com/article/240893/amazon_silk_pros_and_cons.html

Pearce, R. (2011, October 2). Opera answers amazon’s cloud-powered silk browser. Retrieved from http://www.pcworld.com/article/240959/opera_answers_amazons_cloudpowered_silk_browser.html

2 thoughts on “Amazon Silk, Web Revolution or Bust?”

  1. I remember reading about the kindle fire but a few days ago but had no idea that they were using cloud-based services on their browser though it makes a lot of sense to do so though since load times on smaller devices such as phones and tablets can be quite gruesome now I realize how much more efficient it is.

  2. Although Armazon join to the tablets computer industry, the company who own the largest marketshare is Apple. Apple’s has huge app server which contain tons of application such as Education app, game, and book store. Also, apple’s tablet has higher speed component that’s why makes the tablet runs app smooth and fast.

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