Apps and HTML5 Wrestle For Mobile Supremacy{3}


by ChihWei H
HTML5 continues to receive support from big companies. Old technology powerhouse such as Google, Amazon, Microsoft are embracing the trend. Internet new comers, such are Twitter, Facebook, and Pandora are launching their product and services on smartphone and tablets from website based on HTML5. Many of these companies are already providing apps for smartphone and tablets, however, using HTML5 gives customer the same function and convenience of an app without the hassle of installing one.  Amaozn, for example, launched Kindle Cloud Reader with functions very similar to its app counterparts. HTML5 give companies the ability to bypass Apple’s 30% cut for app and content purchases. That being said, app and web application doesn’t have to be mutually exclusive.

I’m sure everyone knows the era of Web 2.0 is here. HTML5 would be an essential tool for developers to bring the functions people need and want to their browsers. One thing I see as a limitation to HTML5 is internet speed. In my opinion, web site has innovative so fast that traditional internet service provider has a hard time to catch up. I’m currently paying $25 each month for AT&T DSL, and I can only watch high definition programs on Netflix half of the time. There are a lot potential for HTML5 to flourish, however, we need faster internet speed to reach HTML5’s full potential as well.

I think the best of HTML5 is it can be almost platform independent. I said almost because developers will still have to optimized its site for smartphones, tablets, and PCs. As the growth of smartphone outpacing PCs, we students and developers might want to jump on the opportunities. HTML5 could be a great way to start because why would you want pay 30% of your revenue to Google or Apple if you could get around it. There are still few drawbacks to HTML5 compare to Apps, but having an alternative is always great.

 

Om Malik. (August 10, 2011). HTML5 Seems To Be Gaining Momentum. In Bloomberg Businessweek. Retrieved Oct 02, 2011, from http://www.businessweek.com/technology/html5-seems-to-be-gaining-momentum-08102011.html.