HTML 5 now and HTML 5 forever{1}


by Stephen O

AT&T is in overdrive to push HTML 5 out since the release of the new API’s that were released. They are really pushing App developers to use HTML 5. “‘It’s essentially a rich set of APIs and tools aimed at furthering the HTML 5 appeal as an app development choice,’ said David Christopher, chief marketing officer at AT&T.’ Why are we focusing on HTML 5? We think it has the potential to address fragmentation.’” (Gohring, 2012) They hope by using HTML 5 as a defining standard among App Developers that it will make future app development easier. As it stands now apps that run on iPhones, Androids, Windows Phones, and Black Berries is a mess because developers need to rewrite applications to run on each phone and by writing apps in HTML 5 it will let developers make apps that run in the browser, which any Smartphone has. The new HTML5 API library offers API’s for some useful features like SMS, MMS, and it would allow users to be able to make payments in app that can be applied to the user’s bill. So for example, I am playing Angry Birds Lite in my HTML 5 Browser, I enjoy it so I purchase the full version, and it will then appear in say my monthly AT&T Bill. The API Library is hosted on select cloud services like MS Azure and Heroku, and to access these new API’s a person must be willing to shell out $99 for registration.

Reflection:
Personally, I am excited to see all the HTML 5 stuff being pushed out. One of the major issues I think the mobile market faces is segmentation. Androids and other phones run flash and the offerings from Apple do not. It makes it hard for app developers and it frustrates the user base. I want to be able to view Flash Movies in my Safari Browser.

HTML 5 offers a way around all that, to get rid of segmentation in the mobile market. HTML offers a way for an app developer to make one app, not five different versions of the same app. App developers will have more time to work on improving their product rather than writing it repeatedly. In addition, we are not seeing everything that HTML is capable of offering yet. HTML is still new and it has a promising future, and app development is one of those promising frontiers. I look forward to the coming months and years because HTML 5 has plenty of goodies to look forward to in the future.

Gohring, N. (2012, January 9). AT&T Promotes HTML 5 Apps. Retrieved January 22, 2012, from PCworld: http://www.pcworld.com/article/247570/atandt_promotes_html_5_apps.html