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Facebook to go public, finally. {Comments Off on Facebook to go public, finally.}

by Chris S
Facebook is easily the biggest social networking site on the internet. Billions of users log in everyday to stay “connected” with each other. Users from across the country can keep in contact and up to date with each other view their facebook profiles. Since the introduction of web 2.0, the internet has seen a massive increase in user generated content websites such as twitter, facebook, and tumblr. Since its release, facebook has never opened its door to the public to allow the purchase of stock in the company until now. This will cause a increase in user data mining, meaning facebook is going to come up with new ways to collect data on its users to sell to advertisers and to even share with the government. On the other end, Google announced that it will be rolling up 60 of its privacy policies into one, thus forcing facebook to bump its its competition with the search engine giant. Either way, it looks like both facebook and Google will be snooping around user web searches for the next few years to come. read more...

The Subtle Rise of HTML5 {Comments Off on The Subtle Rise of HTML5}

by Cole O’C
Over the last two years, HTML5 has been supported and adopted by a lot of big name companies such as Microsoft, Apple, Google, Amazon, and LinkedIn. While HTML5 is technically only the latest version of a technical standard, it has come to represent a set of features and capabilities that both enhance user experience and simplify development processes. This simplification is most plainly seen when companies are developing an application for both iOS and Android; HTML5 allows them to develop one application that can be run on any web browser. The powerful tools of HTML5 make it hard to differentiate between the cloud and the web, as well as desktop and client functionality. The technology is incredibly flexible and quite affordable to incorporate. However, the new standard does have its downsides. Applications developed with HTML5 are sometimes limited compared to their iOS and Android counterparts, as certain features are harder to access. Another issue facing HTML5 is application distribution, which has become an almost non-issue for iOS via the App Store and Android via the Marketplace. Google Chrome’s app store, which seeks to become a primary HTML5 distributor, is fairly new and does not have quite the presence of its non-HTML5 counterparts. Although it may take some time, HTML5 has the potential to overcome its weaknesses and become a platform-spanning giant. read more...

Site-Filtering Feature on Google {2}

by Bach B
On 03/10/2011, Google announced the debut of a site-blocking search tool to help users personalize the results they find on Google.  The tool is simple to use. First, users need an Google account. Secondly, they need to log in their Google accounts then it is ready to use. When they click on a site in a Google search and then go back to Google — presumably because they were not satisfied with what they found — A new option will appear right next to the  domains of results page to block the site from future searches. All users have to do is click it, and the site will never show up for them again until they decide to unblock it. Whenever users block a site, Google will display a small message let them know something has been removed. Users are also able to manage their block lists via their Google search settings, and they can block up to 500 sites. However, users need to use newer versions of web browsers for this feature, such as Chrome 9 or higher, Internet Explorer 8 or higher, and Firefox 3.5 or higher. read more...

Green Servers {1}

by Mike Y

The software development life cycle (SDLC) that is known focuses on the software and the system itsself and does not take into account of environmental factors normally associated with SDLC. Huang states that recycling at the end of the SDLC is not enough to negate the environmental impact. He include how IT has helped the environment by making it easier for the public to find out about conservation, reduced usage of traditional media (paper, CDs, etc), and fuel savings from teleconferencing. Huang states one of the reasons systems are not efficient is because of the speed of the technological progress and is more concerned with success than efficiency. An environmentally friendly SDLC should minized the use of energy, consumables (ink, paper), transportation of people and goods, maximize recyclables and renewables, durable and flexible, and transferable to be used by others. read more...

Google Upgrades its Architecture and Interaction Models {Comments Off on Google Upgrades its Architecture and Interaction Models}

by Yeimy F
Google’s web robot, which is a program that collects information from the web and builds an index for the search engine, has been upgraded and it is now capable of indexing AJAX and JavaScript content from web sites such as Facebook. This means that “Facebook comments are now open to being searched” by the top search engine in the United States. read more...

Google Updates Search Algorithms to Discourage Content Farming {3}

by Cole O’C
Back in February 2011, Google changed at least part of their search algorithms, resulting in rather different search results for the same search criteria. Google said that this is one of their biggest changes, which will affect about 12% of their results. Gabrial Stricker, a Google spokesman, explained that their goal is to give users the most relevant answers to their queries, which requires constant algorithm changing. The article explains that one of the apparent changes is to “content farms,” which are sites that publish content based on the most-searched terms of the day in an effort to attract more users. Another important change is that companies that create fake websites that link to their own, which would have boosted results under the previous algorithm, are being penalized in their position on the search results. Overall, it seems like Google’s algorithm changes are looking to eliminate certain ways of gaming the system that they found dishonest. read more...

Worries of Cloud Computing {4}

by Cole O’C
This CNN Money/Tech Fortune article discusses several issues currently present with cloud computing, including cloud outages, security issues, server issues, and general confusion. After Amazon’s cloud outages, which affected both small companies and corporate giants, this monstrously powerful technology has come under more scrutiny. The article argues that, even with outages, cloud computing is still a far safer and more efficient method for most companies. It states that the visibility of cloud outages due to so many companies being affected is a somewhat unpleasant advantage, as an internal IT service could fail without anyone noticing for quite some time. The next topic discussed is cloud security and server separation, mainly focusing on how security issues of one company may affect the others. It uses an example of how Dropbox, a file-syncing startup company, had a programming glitch which enabled users to access accounts without inputting the correct password. While this would be quite disastrous even without cloud computing, it becomes more of a concern when an unsecure server is physically connected to other virtual machines running on the cloud that would be otherwise safe. Lastly, the article mentions the confusing nature of cloud computing, and how the majority of people (stated as 78% according to NPD Group) do not actually understand the concept of cloud computing, while an almost equally-sized majority (76%) uses cloud-based services, such as Hulu and Gmail. read more...

Click Like You Mean It {Comments Off on Click Like You Mean It}

by Omar N.

The article I read was about a research conducted using the University of Colorado Library’s website to compare 3 different click analytic tools: Google Analytics’ In-Page Analytics, ClickHeat, and Crazy Egg. Over a span of 6 months, they used the tools to monitor how the visitors were interacting with the website through clicks. What they found was each tool shared some common features, but there were also some benefits and drawbacks to each one. In-Page Analytics made it possible to track mobile users, but it lacked the ability to distinguish between the same links throughout a page, so it made it difficult to track which links on a page were more useful. ClickHeat uses color intensity to show user activity and did not have a problem with tracking the redundant links, but it required access to a web server to run the software. Crazy Egg was a hosted solution, so no web server access was needed, however it was quite expensive due to its pay-per-click subscription terms. read more...

SEO 101: Links and Keywords. {Comments Off on SEO 101: Links and Keywords.}

by ChihWei H
This journal article talks about the importance of integrating SEO into website development. Search Engine Optimization or SEO, is the practice of constructing a web site that fits the search engine’s ranking criteria. Some analysts believe there are 77 factors affect how a web page is rank. Most of these factors concerns Google. While each search engine has its own algorithms, there are a lot of common grounds, enough to cover other search engine as well. Two of the most important factors among the 77s are Keywords and Links, while Meta tags are becoming more and more insignificant.  As Google and others continuously improve and undergone changes of their search algorithm, companies also need to keep monitoring and modifying their website to stays in high ranking. read more...

Rating Your Company On Google {Comments Off on Rating Your Company On Google}

by Chris S
This article was about how companies can see how they are doing compared to their competitors by using the results of search engines (like Google, Yahoo, and Bing) and comparing their rankings in the search results. The article speaks about how it doesn’t necessarily matter if the order has to do with how many times each page is clicked or if the results are simply how many key words appear in the page, for many users believe the ranking is based on the ranking of the results, and will most likely click on the earlier ones. read more...