by David F
(Image obtained from : http://etechdiary.com/basics-of-seo/ )
Have you ever wondered why websites are displayed in the order that they are after going through a search? It’s simply due to popularity! The more links a site has the more people are referring to it. This is the process of Link building. As more and more information is being poured into the internet, users need a way to organize it all. The best solution for search engines is to organize it by the amount of links a website gets. In other words, search results are based on how popular a link is. Which makes sense, a user wouldn’t want to go to a site that wasn’t relevant to what they were searching for. In this paper, I will explain what SEO is, what Link building is, and how the two work together. I will also talk about some potential problems with Link building.